Moveo recently contacted Andy Goodwin to keep the energy electric for new client G&W Electric. Known for imagery-evoking authentic, powerful moments of truth for clients such as John Deere, Navistar, USG and others, Andy was asked to shoot real workers on location in Chicago.

Working long hours over two extremely hot days with employees nervous about being in a photo shoot, Andy’s experience and efficiency in knowing what works set the tone for a collaborative, comfortable and fun experience. “There’s always one person in the group that stands out though, and for me this guy was him,” says Andy. In a single moment his style, confidence and especially his smile bring home the client’s message.